![]() |
![]() |
![]() |
HP Seminar | Training on mediaplanning |
Training and seminars had transformed into a new form of express-learning a long time ago. This form enables to develop and grow the level of professional competence in few hours or few days. Such high dynamics must be provided with faultless organization because every five minutes matters.
The LCD- projector must work, and be pin-compatible with the trainer’s notebook. Microphones, electric pointer, lecture hall darkening, hand-outs, badges, water and glasses on the tables, coffee-breaks and dinner on time: all these points are on the coordinator’s list. A relevant photo-report has to be done during the event making certain that a trainer and participants are not disturbed.
With the general contractors - conference-halls, catering services, restaurants and logistic companies the agency must have gained considerable experience and discounts system that allows expenses to be optimized. URA Marketing has practice in the organizing not only of seminars and training but web-seminars so called ‘webinars’.
"SWEET HEARTS" with love from Nestle! |
||
|
||
|
Стань ярче звезды с "Прелесть"! |
||
|
||
|
Heinz. Без него не едят! |
||
Tasting |
||
|
Nesquik Back to School! |
||
Tasting |
||
|
Cheerful Quiky went on a regional trip in Uzbekistan! |
||
Tasting and drawing of prizes |
||
|
Tasty summer with Nesquik® |
||
Tasting and drawing of prizes |
||
|
Chocolate Nestle® and Nescafe® Gold– a perfect combination! |
||
Tasting |
||
|
||
Delicious pancakes from Nestle Uzbekistan! |
||
Tasting |
||
|
||
Enjoy the taste of Nestle ® Pure Life HOD ® drinking water ! |
||
Tasting |
||
|
||
Nestle ® Nesquik ® - a real feast on an ordinary day! |
||
|
||
|
||
Nestle ® Kit Kat ® photo contest! |
||
Tasting and Competition |
||
|
||
HEINZ. Delicious salad guaranteed! |
||
Tasting |
||
|
||
Mee meee mee mobile phones, irons, curling, nail file and key chains from Libresse! |
||
Drawing of prizes |
||
|
||
Drink Dena and win the prizes! |
||
|
||
|
||
"The perfect gift" from HUAWEI on 8 March |
||
Drawing of prizes |
||
|
BTL promos provide unique opportunity to make the acquaintance of a brand because it is presented by a live person. You can talk to him, joke, argue and even quarrel - socialize. These all is impossible by watching TV commercials or outdoor billboards. In fact consumer promotions offer customers role of active participants, allowing them to hold the reins.
Integrated communications often include BTL support to have close contact with consumer. Communicating in the points of sale, on the open markets, in the places of crowd the brand uses two-way communication: informs about its innovations, and ask for consumers’ opinion.
The issue of activity effectiveness is an issue of the agency competence. Would it convince the consumer to a dialogue or not? Would the man read a leaflet or throw it away?
Ordering promos in URA Marketing, you may count on the consumers who will vote for your product with their purses.
Shashlik party with ketchup Heinz | ||
PR activities |
||
|
Nescafe Classic. REDvolution’s started! | ||
PR Conference |
||
|
My God week with URA Marketing! | ||
PR activities |
||
|
||
Huawei Launch Meeting 2012 | ||
![]() Period: September 2012 Coverage: Tashkent |
||
|
Buy the insurance and get a tour ticket! | ||
PR акции |
||
|
||
Rexona - both Happy and Sexy now! | ||
![]() Period: June 2011 Coverage: Tashkent |
||
|
Joyful celebration of the All Fool's Day in Tashkent by Nescafe! | ||
PR Campaign |
||
|
||
SPLASH: For home and Office | ||
![]() Period: October 2010 Coverage: Tashkent |
||
|
Meeting with mass media representatives could make the brand famous in one day. Illustrating the fact the brand has corresponding to mass fever news. In all other cases news is created by PR services and presented at press conferences.
A PR campaign budget could be significantly optimized if an experienced outsourcer is involved.
URA Marketing has 20 years experience of conducting PR events. The agency will present an overview of the popular mass media in Uzbekistan, provide data on TV shares and ratings of TV programs (source: TV measurements, people meter panel, SIAR Research and Consulting). Besides this, you will receive comprehensive data on press circulation, radio coverage and web sites audiences.
The agency will also facilitate in choosing a press conference venue, undertake all the logistics, prepare a press-kit and branded souvenirs. Upon work completion it will present press-clippings and a video and photo report.
Nestle ® Pure Life ® at the Pilaf Festival | ||
Festival |
||
|
||
«Hello Dubai» 2013 – a draw from DENA | ||
Drawing of the prizes and the performance of Rayhon |
||
|
Big events as a rule are good examples of the integrated communications. They combine both a consumer promotion and prior the concert performance, PR-campaign, and media and virus advertising. In some cases one can find the elements of HoReCa, ambient-ad and guerrilla marketing. Intersection of forms adds interactivity and dynamics, which, as studies shows, are so valued by consumers.
B2b and b2c events take place in the advertising. Mass actions gather huge audience, with whom a sponsor brand may build a dialogue and achieve mutual understanding. The more incentives the event carries the wider a response would be drawn.
URA Marketing is experienced in organizing and conducting festivals, concerts and exhibitions. In every separate case a unique mechanics of communication was created. It emphasized social sound of a brand, which meant a desire to talk with and listen to consumer.